Perfecting the Pitch Series

What's a pitch?

Join AHIA Emory Co-Founder and Professor of Entrepreneurship at Goizueta Business School, Charlie Goetz, as he prepares entrepreneurial scientists and innovators to pitch using basic business concepts needed to bring their idea to market.

During each session, Professor Goetz is joined by an African-based life science entrepreneur to share their real-world stories, experience, and advice.

• Part 1: How to craft a successful pitch

• Part 2: Defining your problem

• Part 3: Creating your business strategy

Series is in partnership with Bio Africa to prepare innovators for the annual Startup Stadium.

Part 1: How to craft a successful pitch

Charlie walks through the basics of a pitch presentation to transform your healthcare innovation into a business opportunity. He is joined by BioAfrica 2022's Startup Stadium winner, Dr. Cornelius Ssemakalu, Iraka Biotech, to share his real-world experience in crafting a successful pitch.

Part 2: Defining Your Problem

Charlie shares the importance of defining the problem an entrepreneur is solving and how to articulate how an innovative product or solution solves the defined problem to win over an investor.

Charlie is joined by a BioAfrica 2022's Startup Stadium runner up, Dr. Genevieve Thompson, Gene Vantage, to share her real-world experience and advice in defining your problem.

Part 3: Creating Your Business Strategy

Charlie highlights the basics of developing a business strategy to support your healthcare innovation and how it is crucial to have a solid business strategy and articulate it well to potential investors to garner funding and grow your business.

Charlie is joined by Africa Health Excon 2023’s Startup Stadium winner, Laud Anthony Basing, CEO and Founder of Incas Diagnostics, to share his real-world experience in crafting a successful pitch.